Method: Basic Principles
When performing market research, companies typically focus on analyzing market supply only, when they should be aiming to garner knowledge on the potential demand. This is highly relevant since it takes into account the habits of the consumers and leads to successful concepts and solutions.
One important aspect of our proprietary methodology is that we take the time to understand our client’s profile by thoroughly analyzing and assessing their investment profile, expectations, financial risk and asset management needs.
Our Detcon® Analysis Methodology finds hidden opportunities, as well as completely unknown market alternatives.
We confirm our hypotheses through an exhaustive strategic plan that is supported by a financial model, thorough sensitivity analysis and an optimal capitalization, with a final phase of asset validation.